LEPFA Annual Reports
The reports go over the highlights and financial numbers of LEPFA’s properties including Lansing Center, Lansing City Market, Cooley Law School Stadium, Groesbeck Golf Course and other LEPFA co-produced events during the year.
All layout & infographics were created by me. The photography within the reports are a mix of professional photography and in-house photos taken by me.
Historical Significance
Before the marketing department designed the annual reports for the organization, the CEO would put together all of the financials and information into a word document to share with local partners, the board, and sponsors. This change marked a massive shift in the importance of public facing documents, signage, presentations for the organization.
